Manchester United has scored after landing a record-breaking kit sponsorship deal.
The launch of Manchester United’s new 10 year partnership deal with adidas is proving a winner. A record breaking first day and first week launch at the club’s Megastore at Old Trafford and its online store delivered over a month’s worth of sales within the first five days. The Manchester adidas store in the centre […]
German sportswear firm adidas has confirmed a world record £750 million kit sponsorship deal with Manchester United, starting in 2015/16. The new “global technical sponsorship and dual branded licensing deal” partnership, underlines United’s status as one the best performing-football business in commercial terms. Herbert Hainer, adidas Group chief executive said: “We are excited to team up […]